Frequently Asked Questions
 

POSTCARDS:

Q: How can you print color flyers for 15¢?  The big 'shipping / copying' guys charge 50¢ "on sale" and up to 89¢ every day price!
A: Our color printing is not digital, so it's not an apples-to-apples comparison.  We use wet ink on color-copy paper for true, rich colors.  It's pleasing to the eye, and most consumers couldn't tell the difference anyway.  Ask us for samples before you commit - you're sure to like the quality.  Or if you know in advance that your client requires ultra-precise color reproduction and your budget can handle it, we can provide lithographic quality in quantities of 5,000 sheets and up.

Q: Why is there a 2,500 unit minimum on glossy 4-color postcards?
A: Glossy postcards require lithographic printing on coated stock.  It's a specialized process, and one that is not cost-efficient in low quantities.  Our postcards are printed on high-volume commercial presses that require larger print runs.  We cannot print small quantities of color postcards.


DIRECT MAIL PROGRAMS:

Q: Are there any hidden fees or costs in your basic 39¢ letter offer?

A: No. You pay 39¢ per unit, with no other fees of any kind, (except state tax on the non-postage portion for customers in Tennessee.)

Q: What is your minimum order? 
A: There is a 250-unit minimum on all regular Standard Class mailings.  If you want to upgrade to First Class postage, there is a 500-unit minimum.

Q: Do you guarantee a specific Return on Investment? 
A: No, we do not guarantee any specific response to your mailing, stated or implied, for many reasons.  Click the forward arrow on the "ROI" audio message below to hear our explanation. 

Q: Can I stagger my mailing over multiple dates?
A: Yes.  As long as each mailing wave contains 250 letters or more Standard Class or 500 letters First Class,  we can mail over multiple dates at no additional charge. 

Q: Can you print multiple agent signatures or contact information?
A: Yes.  Simply provide us with the individual signatures and contact information, and we will print the appropriate information as a cell version.  By cell, we mean a unique group of letters segmented in a logical way, i.e. by Zip Code, by County, by letter version, etc. 

Q: Can you print my logo on my letters?
A: Yes. Your logo can be printed anywhere on the letter, at no extra charge, in black ink only.  For color logos (if needed), see '49¢ Color Mailers' at right. 

Q: Can I pay by credit card?
A: Yes.  You may pay by credit card, check, check-by-fax, or bank wire.  There is no surcharge with any payment method, and all mailings must be paid in full at least 3 business days prior to the mail date.  We accept VISA, MasterCard, American Express, Discover and all debit cards. 

Q: Do you guarantee the performance of my mailing?
A: No.  There are too many variables that affect response for us to take sole responsibility for them.  These include list, offer, creative, rate, market conditions, USPS delivery times, selling skills of your agents, etc.  We will always give you our best effort and best opinion as to what will sell in your market.  Plus, we will work with you to get the best response possible.  However, the ultimate results you enjoy will vary by so many factors, we cannot provide any guarantee that any particular mailing will perform well for you.  

Q: How long does it take for you to produce my mailing?

A: RealtorDM will create and mail your letters within 5 business days of your signoff AND a minimum of 3 days after receipt of your funds.  All mailings are sent Standard Class (Bulk) through the United States Postal Service.  We process your letters as Automation Rate Pre-Sort Barcoded Mail, which is the optimal processing standard for fastest delivery.  However, the actual number of days your mailing will be in transit through the USPS can vary from 1 day to 3 weeks.  

The range of days until delivery will vary by season, USPS system volume and many other factors outside of our control.  We have experienced excellent delivery times using Standard Class mail.  However, if you require immediate response and deliverability, we will be glad to process your letters at the First Class Presort Rate for an up charge of 10¢ per letter.  The USPS standards call for 3-day delivery of all First Class letters. 

Q: Are your rates negotiable? 

A: We believe that our 39¢ black & white mailers and our 49¢ color mailers - both with POSTAGE INCLUDED - are the most economical direct mail programs in the industry.  However, if you can provide us with a verifiable quotation from a legitimate mailing house for less, we will be glad to match it.  Bear in mind, however, that USPS postage rates are flat; the post office does not provide us with volume discounts, so we cannot discount the postage rates to you. 

Q: Can I get a copy of my mailing list? 

A: Yes.  We will be glad to email you a copy of your mailing database at no extra charge.  This can be sent in Excel, Text, Access, FoxPro - or any standard format you require.  Please note that all names are sold for one-time usage only; additional usage may result in additional charges from the list originator.  Call for custom production & shipping charges on pressure-sensitive labels or hard-copy printouts. 

Q: Can you provide references? 
A: Yes.  Please call us for a list of our many real estate clients, or email us by clicking HERE

 

 


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